Pat Scanlon

Pat brings a wealth of experience as the Matters Group COO & Creative Director. In this role, he oversees the day-to-day operations of the company as well as leading the creative direction of engagements, internal/client deliverables, and developing business opportunities.

His experience includes 25 years with digital companies and advertising ranging from USA TODAY where he was responsible for their digital content, technology, and advertising initiatives for millennials to J. Walter Thompson where he headed digital strategies for international divisions of Kraft & Ford.

Pat served as a Board Member focusing on digital organizational restructuring for the Pittsburgh Post-Gazette and as a Chief Technology Officer and Senior Executive for Australia’s first dotcom startup where he directed development & product teams.

Before joining Matters, Pat performed engagements as an independent consultant. Key assignments included monetizing 32 US patents in the digital advertising and technology arena for Procter & Gamble’s former worldwide digital advertising partner. He managed the development of new technologies and business strategies for media companies as well as developing technology, creative, & digital marketing implementations for major online retailers.