The Mayfair Group
Lorena Witte is a Client Advisor at Prada Group, with experience as a Personal Assistant to the CEO at The Mayfair Group, where efficient management of travel and appointments improved organizational effectiveness for the company leader. Previously, Witte served as a Sales Coordinator at Saint Laurent, ensuring customer satisfaction through retail assessments and inventory control. As a Stylist at AllSaints, successful sales efforts led to significant contributions to revenue, while earlier roles include Brand Ambassador for remake.world and Depop, and Buyer at Buffalo Exchange, where Witte demonstrated strong customer interaction and inventory management skills. Witte holds dual Bachelor of Arts degrees in Fashion/Apparel Design and Fashion from Barrett, The Honors College, and Arizona State University, along with specialized study in Accessories Design at Florence University of the Arts.
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The Mayfair Group
Welcome to #MayfairWorld! We’re here to be your internet happy place through purposeful apparel, feel-good content, and an empowering digital community. We want to change the narrative around unrealistic societal standards, and celebrate the unfiltered human experience that connects us all. In our world- vulnerability is universal, empathy is critical, and authenticity is your superpower. At Mayfair, we’re not just building a brand, we’re building a legacy. This mindset has been in our DNA since day one. Our CEO, Sam Abrahart, launched The Mayfair Group in 2017. After years of struggling with her mental health, she sought to create a more meaningful life through uplifting content and a digital safe space. We’re now focused on building out Mayfair as a global lifestyle brand. We believe apparel can be used as a catalyst for conversation and change. Our hope is through purposeful messaging and products, we can help people feel seen, heard, and understood for who they are. At Mayfair, we want to be the brand for everyone as we believe there is no age limit to the power of positivity. Our mission is to not just to make you look good, but help you FEEL good too. Join the brand that’s building a legacy. Everyone’s welcome in our world.