Meriwether Group
John Hoekman is a seasoned professional in business development and advisory roles, with extensive experience in the health, wellness, longevity, and technology sectors. Currently serving as a Strategic Advisor for multiple organizations, including Neurohacker Collective, Ultrahuman, and Meriwether Group, contributions include accelerating growth and creating value for innovative consumer brands. Formerly the Head of Business Development at The Healing Company and with a tenure as a Strategic Advisor for Family Office, John Hoekman has demonstrated expertise in sourcing investments, forging partnerships, and expanding networks. Educational credentials include a BA in English Literature from the University of Michigan and an MBA in Finance/Economics from Willamette University, complemented by studies at the Institute for Integrative Nutrition.
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Meriwether Group
Meriwether Group (MWG) is a trusted advisor and business acceleration firm serving entrepreneurs of iconic, disruptive consumer brands. It is led by a complementary team of accomplished entrepreneurs, large corporate executives (i.e., adidas, Nike, etc.), financiers and lawyers. Meriwether’s dynamic team uses a unique and effective methodology to accelerate desired outcomes in a brand-centric and relevant way. Motivated by its mission to help entrepreneurs Fulfill Their Journey, they apply this ethos to all activities of licensing, distribution, brand development and mergers and acquisitions to help business leaders fulfill their destiny. Whether launching a startup, needing growth strategies, an infusion of fresh capital or a graceful succession plan, every disruptive consumer brand has different needs and that’s why Meriwether’s services are as diverse as the clients they serve. Their personalized approach gives clients the freedom to mix and match services to best suit each company’s needs. Their services can be thought of like additional tools in a toolbox; one filled with everything a client needs to effectively “Fulfill Their Journey.” Mission To serve the modern day hero … the entrepreneur*. Purpose for Being Meriwether commits to changing how human values are expressed in business by being a positive and energized partner and trusted guide that helps disruptive consumer brands and entrepreneurs “Fulfill Their Journey.”