Kashif Rasheed

Kashif Rasheed is an accomplished marketing professional with extensive experience in global brand strategy and commercialization across various industries. Currently serving as the Global Brand/Strategic Marketing and Commercialization lead at The Mosaic Company since March 2021, Kashif is responsible for driving global growth marketing strategies and managing product lifecycle for soil health products. Previously, at Emerson, Kashif transformed the marketing organization to position it as a strategic business driver. Roles at Terramera, Monsanto Company, Shell, Unilever, and McCann demonstrate a consistent record of fostering business growth, developing marketing strategies, and leading teams towards successful product commercialization. Kashif holds an MBA from London Business School and has two additional degrees in marketing and engineering from Lahore University of Management Sciences and the University of Engineering and Technology, Lahore, respectively.