Theresa Fitzgerald

Theresa Fitzgerald is an experienced professional in brand design and creative strategy, currently serving as an Adjunct Professor and Lecturer at Parsons School of Design since August 2023. With a strong background in the industry, Theresa worked as Vice President of Brand Creative at Sesame Workshop from 2008 to 2023, during which the organization received accolades such as Forbes Change The World and Fast Company Innovative Nonprofits. Prior to that, Theresa held significant roles at Nickelodeon as Vice President Creative Director, leading a large team to unify the brand across various platforms. As a consultant since 2023 and previously the Principal Consultant at TFitz Design, Theresa has provided art direction and design services for notable clients. Academic contributions include teaching at NYU Steinhardt School and a certification in AI applications from MIT Sloan Executive Education. Theresa holds a BFA in Graphic Design from the Rochester Institute of Technology, along with additional education in User Experience Design from General Assembly and executive training at Harvard Business School.