Alyssa Jordan

Alyssa Jordan is an experienced professional in global retail brand and visual merchandising, currently serving at The North Face, a VF Company, since June 2019. In the role of Global Retail Brand + Visual Merchandising, Alyssa is responsible for creating and implementing brand experiences across DTC retail stores and wholesale accounts, collaborating with various departments to ensure cohesive storytelling and visual strategy. Previously, Alyssa held positions such as Americas Manager and Senior Coordinator in Retail Brand Experience at The North Face, delivering executional excellence in brand storytelling and visual presentations. Prior to this, Alyssa worked at Nordstrom from June 2011 to May 2019, where notable roles included Visual Merchandising Manager and Area Assistant Visual Manager, gaining recognition for exceptional visual merchandising. Alyssa holds a Bachelor of Fine Arts in 2D Studies: Painting and Drawing from the University of Arizona.