Andrew Abraham

Andrew Abraham is a marketing professional with extensive experience in lifecycle marketing, particularly in email and digital strategies. Currently serving as Associate Manager of Lifecycle Marketing at The North Face since June 2019, Andrew has significantly contributed to revenue growth, achieving an additional $7MM through enhanced campaign planning and audience targeting. A proven leader, Andrew also managed a summer intern and hired a direct report after promotion from a Senior Marketing Coordinator role. Prior experience includes various positions at Target, where Andrew played a key role in digital marketing efforts and managed creative strategies. Andrew began the marketing career at ABBA Roofing & Construction, demonstrating early success in lead generation and team management. Academic credentials include a Bachelor of Science in Business with a major in Marketing and a minor in International Business from the UMN Carlson School of Management, complemented by a study abroad experience at the University of Otago in New Zealand.