Seth Gregory

Seth Gregory is an experienced Senior Merchandiser for Technical Equipment at The North Face, having previously served as Category Manager for Technical Equipment at Al's Sporting Goods, where responsibilities included owning strategic vision for camp and climb categories, managing a team of buyers, and collaborating with marketing and vendors. Seth also has experience as a Footwear Category Buyer and Retail Sales Specialist, focusing on seasonal planning, product selection, and customer engagement. Prior to Al's Sporting Goods, Seth led teams as a Specialty Contractor Team Lead at Dynamic Install, LLC. Seth holds a Bachelor's degree in Business Management from Brigham Young University - Idaho.