Will Beihoffer

Will Beihoffer is an experienced creative professional currently serving as a Senior Creative Producer at The North Face, a VF Company, since March 2023. Will is also the Owner and Creative Producer at Northrn Creative, LLC since March 2019. Previously, Will held various leadership roles including Director of Marketing, Content and Communication at Mountain Standard, Brand and Content Manager at SIDFACTOR, and Head of Marketing at SkyRun Vacation Rentals. With a background in videography and digital marketing, Will has accumulated extensive experience in creative media, production, and marketing since beginning a career in 2013. Will earned a Bachelor’s Degree in Business Administration with a focus on Marketing from the University of Colorado Boulder and holds two Associate’s Degrees from Colorado Mountain College in Business and the Applied Science of Ski & Snowboard Business.