Prashant Bahadur is an accomplished executive with extensive experience in strategy and management within the music and beverage industries. Currently serving as Executive Vice President and Head of Strategy at The Orchard since March 2004, Prashant has a background that includes managerial roles in new media and sales at Virgin Records from 1998 to 2000, and as Territory Development Manager at PepsiCo from 1996 to 1998. Prashant holds a Master's degree in Television, Radio & Film from Syracuse University (2002-2003) and an MBA in Marketing from the Faculty of Management Studies at the University of Delhi (1994-1996).
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