The Peg Authentic Brand
Meghan Watchorn is a seasoned professional with extensive experience in sales, marketing, and management across various sectors, including tourism and lifestyle brands. As the Cofounder and Owner of The Peg Authentic Brand since June 2013, Meghan has established a premier streetwear label in Winnipeg, Canada. Meghan's previous roles include Head of Growth at VanHack, managing the largest remote workforce globally, and Head of Global Sales & Marketing at Zaui Software, a leader in tourism software solutions. With a strong educational background that includes an MBA from ESSEC Business School and a Bachelor of Commerce from the University of Manitoba, Meghan has developed a robust skill set in strategic planning, client relations, and team leadership throughout a diverse career.
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The Peg Authentic Brand
The Peg Authentic Brand is Winnipeg's premiere streetwear and lifestyle brand. Influenced by our roots in streetwear, fashion and action sports, we exist with the belief that everything is in the details, to own your creativity, and to design clothing that represents our home city of Winnipeg. The Peg Authentic was built out of the need to design clothing and accessories that represented the city with style, function, details, and quality like no other. We are known for unique collaborations and product offerings, working with the best local and international brands including New Era Hat Company, Bridge Drive-In and Keener Jerseys. Beginning with local pop up shops and through consignment at Winnipeg's iconic The Urban Bakery (TUB) in 2014, with e-commerce officially launching in 2015, the brand has continued to evolve and grow primary through word of mouth amongst the Winnipeg community and beyond. Our Flagship Store opened in September 2017 and is located at 807 Corydon, Avenue in Winnipeg, Manitoba. Since 2013 in collaboration with Vancity Original Brand.