The People Platform
Brian McLoughlin currently serves as the Vice President of Sales at The People Platform, previously known as Epicenter Experience, since December 2022. In addition to this role, Brian holds a position as an Adjunct Professor at The New School beginning in January 2022. Prior experience includes serving as Senior Sales Director at Comscore, Inc., Executive Vice President of Sales & Client Relations at Tunity, and Account Director in Client Solutions at Nielsen. Previous positions also encompass roles at The NPD Group, Sony Music Entertainment, and The Nielsen Company. Brian holds a Bachelor of Science degree in International Business from Fairfield University, earned in 1997.
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The People Platform
The People Platform™ is an enterprise software company that was founded to solve the disconnect between consumers and companies. Our cloud-based platform combines mobile and location technology, consumer surveys, third-party data, and behavioral intelligence to map and sequence consumer behavior. This empowers brands and marketers with a contextual awareness and unparalleled understanding of consumers and their behaviors, movement patterns, and experiences. The People Platform’s blend of core and behavioral intelligence services include audience measurement for cinema and Digital Out-of-Home (DOOH) networks, location intelligence – including visitation & foot traffic, as well as consumer pathways & journeys – consumer response market research studies, and consumer segments that can be used to understand profiles & personas, audience activation & targeting, and industry & competitive analysis. The People Platform is proud to be a part of Stagwell, a digital-first holding company built to transform marketing. Under the Stagwell Marketing Cloud (SMC) suite of data-driven solutions, we empower brands and marketers to drive acquisition and retention through actionable proprietary data.