The Phluid Project
Joelle Yu is a skilled web designer currently employed at The Phluid Project since June 2018. With a diverse background, Joelle has experience as a brand ambassador at Allbirds and as a digital editor and translator for Worldcrunch, a Paris-based digital news magazine. Additional roles include a sales associate at Patagonia and a student leader at New York University, where responsibilities ranged from mentoring first-year students to creating engagement activities. Joelle's earlier experiences also encompass positions such as a research intern at The Luisa Hairabedian Foundation, a kindergarten teacher with America Reads, and a swim instructor at Chemung County Buildings and Grounds and the YMCA of Greater New York. Joelle holds a degree in Global Liberal Studies with a focus on Political Rights and Development from New York University.
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The Phluid Project
The Phluid Project, launched in March 2018 in NYC and online for access worldwide as a gender-free fashion brand. We joined a movement of humans committed to challenging the ethos of traditions past that inhibit freedom and self-expression. Our world is grounded in purpose and humanity through fashion, community, activism and education. The rising voice of today’s youth rejects gender binaries and desires an all-encompassing space, both physically and virtually, that allows us to wear what makes us feel good and express ourselves with freedom and authenticity. We encourage the world to join us and #breakthebinary.