The Point Group
Nate Smith is a seasoned professional with extensive experience in creative direction and music production. As the Founder, Music Producer, and Creative Director at The Paper Label since January 2004, Nate has focused on culture-driven projects. In addition to this role, Nate serves as a Creative Director at Point. and previously held the position of Digital Creative Director at Quad and Ivie, where responsibilities included delivering dynamic marketing solutions and overseeing multi-channel execution. Nate also co-founded The FPMedia Group, managing comprehensive creative strategies, and has experience in graphic design, video production, and user experience design. Educational background includes a Bachelor of Science in Radio, Television, and Film from Texas Christian University.
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The Point Group
As a full-service, integrated marketing communications firm, The Point Group creates compelling connections between brands and their audiences. From public relations to media planning, digital marketing to brand identity, our integrated marketing model is built on our clients’ needs – large, small, local or global – not on us trying to sell a specific type of service. Whether focusing on B2B or B2C, for us, marketing is a strategic solve to a business challenge – one that deserves business results. In short, we don’t just build brands. We build your business. Capabilities include: Strategic marketing Branding and advertising Creative design and messaging Digital marketing Social media and reputation management Media planning and buying Public relations