The Public Good Projects
Gabriela Casado is a seasoned marketing professional with extensive experience in social media management and digital content coordination. Currently serving as Social Media Manager and Digital Content & Paid Media Coordinator at The Public Good Projects since July 2021, Gabriela has successfully developed and launched paid media campaigns, managed social media content scheduling, and collaborated with creative teams to ensure timely and accurate content delivery. Prior roles include Wellness and Recreation Marketing Coordinator at Stetson University, where outreach efforts promoted wellness initiatives to over 1,000 students, and a Fundraiser for St. Jude Children's Research Hospital. Gabriela's educational background includes a Bachelor of Business Administration in Marketing from Stetson University and a Bachelor of Business Administration from Universidad Carlos III de Madrid.
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The Public Good Projects
PGP (The Public Good Projects) is a public health nonprofit specialized in large-scale social listening programs, social and behavior change interventions, & cross-sector initiatives. PGP’s mission is to apply best evidence and practices from the public and private sectors to create bold projects for health. PGP’s programs and initiatives are evidence-based, tailored for particular populations, employ a collective impact model, and are scientifically evaluated.