Shelby Massey is an accomplished multimedia account executive at The San Diego Union Tribune, with a strong background in business development and client retention across several organizations. Currently at Chatmeter, Shelby contributes to reputation management for enterprise retail brands and agencies. Previous roles include business development and strategic projects at Web Manuals, where strategic marketing plans were developed, and client retention management at Underground Elephant, focusing on client relationship recovery. Additional experience includes territory sales management at Mazama Media and account management at U.S. Bank, underscored by a Bachelor of Science in Communication and Media Studies from Portland State University.
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