Tom Jenen is a board advisor and strategic consultant in online media and advertising technology. Most recently, Tom was Head of Marketplace Development for Northern Europe at Google, helping to lead premium programmatic strategy and execution. Prior to this, Tom launched Admeld in EMEA, serving premium publishers in 16 countries and helping to establish its reputation as the premier sell-side platform globally. Tom joined Admeld in 2008 after over 15 years leading global marketing efforts for Eyeblaster/ MediaMind, Phorm, Falk eSolutions and Opus360/Freeagent.com, and a pre-Internet career as creative director for web, direct marketing and communications agencies.