Hawra al-Alqam

Hawra Al-Alqam is a results-driven Senior Digital Products Manager specializing in Mobile Banking at The Saudi Investment Bank since November 2022, with notable experience in Retail Internet Banking and mobile app projects. Previously, Hawra served as VP and Head of Customer Lifecycle Management Unit at Riyad Bank, overseeing customer journey optimization and digital transformation initiatives. Additional roles at Riyad Bank included AVP in charge of CRM, where strategy and campaign management were pivotal to enhancing customer acquisition and retention, and earlier positions focused on driving internet banking adoption and operational efficiency. Early career experiences include a finance internship at G4S and the innovative development of the "SCUAE" Mobile App to support Saudi students in the UAE. Hawra holds a Bachelor of Science in Finance from the University of Sharjah.