The Scale Factory
Auke Boersma is a seasoned professional with over 23 years of experience in the digital industry, currently serving as Chief Commercial Officer at CANDID since April 2024, responsible for enhancing Media Trading and Investment management services. Auke also founded Auke Boersma Consultancy in January 2012, offering expertise in expansion, advisory, and management. In addition to current roles as Strategic Advisor at adopshub. and Vfluencer, and Subject Matter Expert in Sales & Business Development at Growth Tribe, Auke brings valuable insights to various companies through strategic leadership and advisory positions, including on the advisory board of The Scale Factory. Previous experiences include leadership roles at Adcombi, GroupM, and Light Reaction, focusing on programmatic advertising, hyperlocal marketing, and operations strategy in the Asia-Pacific region.
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The Scale Factory
Our concept is based on the founders' experience in building and scaling commercial organizations around the world. We plan for scale, then build a mutually reinforcing system of sales and marketing, that is supported by tech and fueled by network orchestration. Our involvement ranges from single strategic projects to being your outsourced commercial organization in Asia We're not the kind of Consulting company charging by the hour and leave behind a glossy presentation. Instead, our business model is based upon our Clients achieving tangible results. When Clients win, we win. Results speak louder than words.