Jaclyn Cooksey

Jaclyn Cooksey currently serves as the Director of Customer Success and Engagement at Service Council™, having previously held the position of Director of Integrated Campaigns and Content Strategy at GPS Insight. In this role, Jaclyn led a team focused on omnichannel campaign strategies, significantly increasing email deployment by 126% and enhancing brand messaging across various platforms. Prior experience includes roles at Optum and ConnectYourCare, where Jaclyn managed comprehensive marketing and content strategies that resulted in notable successes, such as generating substantial leads and high webinar attendance rates. Jaclyn's background also encompasses positions in content development and editing at several organizations, where skills in creating impactful healthcare-related content were honed. Jaclyn holds a Master's degree in English with a focus on Sociolinguistics from North Carolina State University and a Bachelor's degree in English and Philosophy from West Virginia University.