Renee Kovalcheck

Renee Kovalcheck has a diverse work experience in digital marketing and strategy. Renee started their career as a Media Planner at Kelly, Scott and Madison in 2011. Subsequently, they worked as a Designer & Email Creative Specialist at the Alzheimer's Association, where they successfully implemented email marketing campaigns that increased revenue and average donations.

Renee then joined Orbitz Worldwide as an Email Designer, where they launched responsive email campaigns for Orbitz and CheapTickets. Renee continued their digital marketing journey at Chicago Public Media, where they served as an Email and Digital Marketing Manager, utilizing email best practices to raise revenue for pledge drives and improve campaign performance.

In 2016, Renee held two roles simultaneously, working as a Senior Email & Design Consultant at NMV STRATEGIES, LLC, and as an Inbound Marketing Manager at Payline Data. At NMV STRATEGIES, they provided strategic expertise in email marketing and design to various clients, while at Payline Data, they successfully implemented inbound marketing strategies and managed the first structured Marketing Department.

In 2018, Renee became the Director of Digital Solutions at Spartan Race, Inc., overseeing digital operations for the world's largest obstacle race and endurance brand. Following this, they joined The AZEK Company as the Senior Manager of Digital Marketing and Platforms, where they implemented agile methodologies, built an in-house digital team, and led the execution of the company's first SEO strategy.

More recently, Renee served as the Director of Digital, SEO & Lead Strategy at Nutrafol, a growing manufacturer of dermatologist-recommended hair growth supplements. Renee played a crucial role in integrating digital strategies and lead generation, as well as contributing to the successful acquisition of the company by Unilever.

Currently, Renee holds the position of Director of SEO at The Shade Store, where they lead the company's search engine optimization efforts.

Overall, Renee Kovalcheck has an extensive background in digital marketing, SEO, and digital strategy, with a track record of implementing successful campaigns and driving business growth.

Renee Kovalcheck holds a degree in Journalism- Advertising Management with a minor in Graphic Design from Ohio University. Renee also attended Gilmour Academy, although the specific degree and field of study are not mentioned. Additionally, they have obtained the Google Analytics Individual Qualification Certification from Google in February 2018.