Sheri Collins, MBA

Sheri Collins, MBA has extensive experience in sales, marketing, and brand consulting. Sheri currently serves as the Director of Sales & Marketing at The Shark Group, where they are responsible for brand strategy, business development, and strategic partnerships. In this role, they have provided leadership during the COVID-19 pandemic and successfully transitioned from in-person to virtual events. Sheri has also improved contract management, productivity, and collaboration in a remote work environment.

Prior to their current position, Sheri worked as a Sales Manager in the Speaking Division at The Shark Group. Sheri was instrumental in establishing the division and oversaw event logistics, marketing communications, and client relationships with Fortune 500 companies and speaking bureaus.

Before joining The Shark Group, Sheri worked as a Brand Consultant for Beans & Cornbread Soulful Bistro, where they designed and executed a successful brand revival campaign. Sheri utilized social media marketing and creative direction for commercials, resulting in increased customer engagement and national recognition for the restaurant.

Sheri also served as a Brand Consultant for The Hollis Group, where they conducted strategic planning sessions and executed events for various organizations. Additionally, they worked as an Independent Consultant for Blue Cross Blue Shield of Michigan, where they led strategic marketing workshops, improved sales results, and facilitated strategic planning sessions for the development of new dental products.

Throughout their career, Sheri has demonstrated strong leadership skills, adaptability to changing market conditions, and the ability to drive successful marketing and sales initiatives. Sheri holds an MBA degree and has a proven track record of delivering results.

Sheri Collins, MBA has a diverse education history. Sheri obtained a Bachelor of Science degree in Public Affairs Management from Michigan State University. In 2003, they pursued an MBA in Strategic Marketing and Management from the University of Phoenix. During the same year, Sheri also completed a certificate program in Professional Sales Coaching from Achieve Global Professional Training. In 2004, they earned a certificate in Strategic Visioning from Grove Consultants International. Additionally, Sheri attended the University of Michigan - Stephen M. Ross School of Business for Executive Education in Strategic Sales Management in 2003. Recently, in 2020, they engaged in online learning through HarvardX, where they studied Rhetoric: The Art of Persuasive Writing and Public Speaking. Moreover, they completed a program called Digital Marketing Mastery offered by DigitalMarketer by Ryan Deiss. From the provided information, it is known that Sheri Collins also graduated with a Diploma in the chemical-biological curriculum from Cass Tech High, although the specific dates are not provided.