Daisy Martinez

Manager - Creative Analytics at The Sound

Daisy Martinez is a quantitative research consultant at The Sound since February 2023, with extensive experience in market research and analysis. Previously at mindsight as an associate insight manager, Daisy led end-to-end quantitative research in the CPG industry, producing detailed data analyses and strategic recommendations. At Op4G, Daisy served as a market research project manager, coordinating client projects and ensuring timely, accurate data delivery. Daisy's earlier roles include brand ambassador at Canada Goose, where market trends were analyzed to enhance customer relationships, and administrative law clerk at Neal & Leroy, LLC, focusing on marketing coordination. Daisy holds a Bachelor's of Science in Marketing from the University of Illinois Chicago and a certificate in entrepreneurship, with a concentration in promotions and communication.

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