Elizabeth (Libby) Breivogel

Libby Breivogel has a diverse background in marketing and operations. Elizabeth (Libby) began their career at JCPenney as a Sales Associate before moving on to a Creative Brand Marketing Intern role. Elizabeth (Libby) then joined Murray State University as a Writer and later became involved with the Murray State Advertising Club, where they held various positions including President, Vice President, Art Director, and Publicity Chair.

In 2010, Libby joined Alpha Kappa Psi, where they served as VP Marketing, Historian, VP Alumni, and Pledge Educator. Elizabeth (Libby) also worked as a Design Assistant at K-Squared Designs from 2010 to 2012.

Libby's experience in marketing continued at TowBoatU.S. Tampa Bay, where they served as the Director of Marketing. During their time there, they developed and launched a new franchise website and oversaw franchise spend on advertising and marketing materials.

Libby then joined the Spice & Tea Exchange, where they held several roles, including Corporate Marketing Assistant, Corporate Marketing Coordinator, Digital Marketing Coordinator, Brand Marketing Manager, and Central Operations Manager. Elizabeth (Libby)'sresponsibilities included managing marketing initiatives, developing brand communications, and driving franchise sales and success.

Currently, Libby is the Franchise Operations Director at The Spice & Tea Exchange. In this role, they oversee franchisee-facing departments and ensures consistent support to stores, evaluates sales and performance metrics, identifies growth opportunities, and implements strategic communications to support store success.

Elizabeth Breivogel attended Murray State University from 2008 to 2012, where they pursued a Bachelor of Arts degree in Advertising/Art-Graphic Design.