Scott Lawson

Scott Lawson possesses extensive experience in purchasing, marketing, and category management within the outdoor and sporting goods industry. Currently serving as a Buyer for Sportsman's Guide since August 2022 and Co-Owner of Walleye Gear since March 2020, Scott has previously held significant roles at FeraDyne Outdoors as a Marketing Specialist and at Cabela's from April 2001 to March 2018, advancing from Internet Sr. Purchasing Specialist to Digital Ops Manager. Scott's background includes vendor relationship management, digital marketing program execution, and project management. Scott holds a Bachelor of Business Administration degree in General Sales, Merchandising, and Related Marketing Operations from the University of Nebraska-Lincoln.