Isabelle-Jade Basson

Isabelle-Jade Basson is a BBA Marketing student at The University of Georgia with diverse experience in digital marketing and leadership. Currently serving as a Social Media Coordinator at The Spotted Trotter since February 2024, Isabelle-Jade enhances brand presence through strategic content creation and marketing initiatives. Previous roles include a Digital Marketing Intern, where marketing content improved social media engagement, and as a Small Group Leader at the UGA Wesley Foundation, demonstrating strong leadership and conflict management skills. Isabelle-Jade's customer service experience spans multiple positions in the food and beverage industry, showcasing high interpersonal communication and task management abilities. Additionally, involvement in design thinking initiatives reflects a commitment to fostering cognitive development in children.