Anita Pyke is an experienced professional with a diverse background in product management, consulting, and publishing. Anita currently holds the position of Chief Product Officer at The Student Hub Online, where they oversee product development and strategy. Prior to this role, they served as the Head of Product at ayoba, a fast-growing entertainment app with a focus on African markets. During their time at ayoba, they were responsible for managing various verticals within the app.
Anita also has experience working as the Head of Product at Superbalist.com, where they played a key role in developing and managing the company's product portfolio. Additionally, they worked at Sharp Company as a Consultant, providing customer research, product design, and feasibility analysis services to clients such as Kagiso and Standard Bank.
Earlier in their career, Anita served as the Head of Product at Flash Group, where they were initially hired as a Product Manager and later promoted to lead the product management team. Anita was instrumental in establishing and formalizing the product management function within the business, collaborating closely with sales, operations, and marketing teams to identify and pursue emerging business opportunities.
Anita's experience also includes roles at Mxit as the VP of User Engagement & Partnerships, where they managed multiple teams and played a crucial role in the development and launch of the Mxit 7 platform. Anita also served as a Partner in Product and Business Development at Pet Project, a mobile app development studio, and held editorial and publishing roles at Media24, NB Publishers, and Naspers Limited.
Overall, Anita Pyke has a strong track record of driving product strategy, developing successful partnerships, and managing cross-functional teams in various industries. Their expertise spans from mobile apps to publishing, making their a well-rounded professional in the field.
Anita Pyke's education history is as follows:
Anita Pyke attended Stellenbosch Business School from 2022 to 2023, where they pursued a Postgraduate Diploma in Future Studies. Prior to that, they attended Stellenbosch University in 2005 and obtained a degree in Media, Business (MMP2005). From 1997 to 1999, Anita Pyke attended the University of Pretoria/Universiteit van Pretoria and earned a Bachelor of Arts degree in Publishing, focusing on Languages, Information Science, and Business.
Furthermore, Anita Pyke attended The Glen High school, but no specific start or end year was provided for this education experience.
In addition to their formal education, Anita Pyke has obtained additional certifications. Anita completed a course on Product Leadership at Reforge in October 2021. Prior to that, they completed the "AI For Everyone" course offered by Coursera in November 2019. Anita Pyke also obtained certification in Finance for Non-Financial Managers from Media24 (Pty) Ltd in February 2004.
Sign up to view 6 direct reports
Get started