Halle Sparks is a Sales and Marketing Specialist at The Swank Company since June 2021. At The Swank Company, Sparks utilizes analytics to customize marketing campaigns, maintains and updates digital press kits, and develops unique marketing plans according to sales. Prior to this role, Sparks worked as a Public Relations Intern at HBCU Times Magazine from August 2020 to December 2021. In this position, Sparks developed frameworks and content for the HBCU Times podcast, produced multimedia packages for publication, and collaborated with stakeholders to facilitate engaging programming for the HBCU Times Ambassador cohort. Sparks is currently pursuing a degree in Psychology and Mass Communication/Media Studies at Claflin University, with an expected graduation date of May 2022.
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