MacKenzie Coffman

MacKenzie Coffman is a skilled multimedia journalist with a Master of Science in Journalism from Northwestern University and a Bachelor's degree in Psychology from UCLA. Currently, MacKenzie serves as an Associate Video Journalist at The Wall Street Journal. Prior experiences include working as a Social Video Intern at Marketplace by APM and a Multimedia Reporter at Northwestern University Medill School, where MacKenzie produced and managed multimedia stories focusing on Education and Cultural Trends. Previous roles also include Project Coordinator at Spotlight Agency, Video Producer at Daily Bruin, and various research assistant positions within the University of California, Los Angeles. With a strong background in video production, social media engagement, and multimedia storytelling, MacKenzie has significantly increased audience engagement and revenue across platforms.