Haaretz
Lena Vaindiner has a diverse work experience in various companies and roles. Lena started their career as an Informationist at Natan Toner Egineering in 2006 and worked there until 2010. Lena then joined Clickwise as an SEO Manager in 2010 and stayed until 2011. In 2012, Lena joined Haaretz as a Lead SEO Specialist and worked there until 2015. Lena then transitioned to zap group, where they worked as an SEO Team Leader from 2015 to 2016. Finally, Lena returned to Haaretz in 2016 and currently holds the position of Director of Digital Audience Development, focusing on SEO and CRO.
Lena Vaindiner obtained a Bachelor of Arts (B.A.) degree in Literature and Art History from Tel Aviv University, from 2003 to 2005. Lena then pursued a Master's degree in Information Science, specializing in technology, at Bar-Ilan University from 2007 to 2010.
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Haaretz
Haaretz is Israel's leading daily newspaper and the oldest daily in Hebrew. It is generally considered one of the most respected newspapers in the world. Founded in British Palestine in 1918, Haaretz grew to become the most influential newspaper in Israel under the leadership of its iconic publisher and editor Gershom Schocken (1939-1990). It has a current circulation of about 70,000 copies in its Hebrew edition, while its English website draws more than 2.5 million unique visitors monthly. Currently led by editor-in-chief Aluf Benn and publisher Amos Schocken, Haaretz has more than 2,000 employees on its payroll, among them 600 in the editorial department. Haaretz has more reporters per readership than any newspaper in the world, producing a first class news daily in broadsheet format.