Shayna Worby

Marketing Operations Lead at Thermacell Repellents

Shayna Worby has a diverse work experience with various roles in marketing and communications. Shayna is currently working as a Marketing Operations Lead at Thermacell Repellents, Inc. Prior to this, they worked as a Stay-at-Home Parent for The Worby Family.

In 2019, Shayna worked as a Marketing Consultant for DUST Identity, where they managed social media, executed public relations activities, and conducted market research and competitive analysis. Shayna also identified and submitted the company for awards and speaking engagements.

Before that, Shayna worked as a Communications Project Manager at Wellesley College in 2019, where they assisted with developing and designing marketing materials for events and created social media plans using Adobe Creative Suite. Shayna also updated the college's website via Drupal.

From 2017 to 2019, Shayna held the position of Director of Marketing at Boston Jewish Film. In this role, they planned and implemented marketing efforts for various events and festivals, maintained daily outreach and marketing during festivals, and managed photographers and post-event surveys.

Shayna served as the Director of Marketing Communications at Champ Internet Solutions from 2013 to 2016. In this role, they conceptualized and implemented strategic marketing communications activities for the agency, increased social media reach, and developed marketing materials to support sales.

Prior to that, they worked at Keurig Dr Pepper Inc. from 2006 to 2013, first as a Marketing Associate and later as a Retail Program Manager. In these roles, they managed in-store demonstrations and merchandising programs, directed trade show and event participation, and strengthened bridal marketing programs.

Shayna's earlier experience includes working as a Communications Marketing Specialist at Invoke Solutions in 2005, where they implemented online events and designed marketing collateral. Shayna also worked as a Marketing & Consumer Relations Coordinator at Fairfield Farm Kitchens from 2003 to 2005, where they executed product marketing campaigns and oversaw product launches.

Overall, Shayna Worby's work experience showcases their expertise in marketing, communications, event management, social media, and market research.

Shayna Worby attended Susquehanna University from 1994 to 1998, where they received a Bachelor of Arts (BA) degree with a focus on Journalism and Spanish.

Links

Previous companies

Champ Internet Solutions logo
Wellesley College logo

Timeline

  • Marketing Operations Lead

    September, 2021 - present