Valerii Boyko is a strategic marketer and growth architect with a decade of expertise in digital marketing and business growth. Currently serving as the Head of Digital Ukraine at BAT and an expert at TheWays, Valerii previously held leadership positions in eCommerce at UFL and Эльдорадо, as well as Head of Digital at Alfa-Bank Ukraine. Valerii pursued a Master's degree at Kyiv National Economics University and is currently advancing skills at Reforge. Recognized for implementing innovative strategies and achieving sales targets, Valerii is committed to optimizing ROI in every project.
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