THG Ingenuity
Islam Abdelmonem is a seasoned professional with extensive experience in business growth and regional management, currently serving as a Business Growth Manager at THG since November 2022. Previously, Islam worked as the Middle East Regional Manager at CurrentBody and held several positions at THG, including Middle East E-commerce Manager and E-commerce Executive. Prior to THG, Islam was involved in category management at BSH UK & Ireland and held various roles at The Coca-Cola Company, focusing on project management, sales productivity, and market execution. Islam received a Master of Science in Marketing from Nottingham Business School and holds a Bachelor’s degree in International Marketing from the Arab Academy for Science, Technology and Maritime Transport, complemented by a Professional Certificate in Marketing and Sales Management from The American University in Cairo.
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THG Ingenuity
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THG is a vertically integrated, digital-first consumer brands group powered by THG Ingenuity, its proprietary end-to-end ecommerce platform. Scaling direct-to-consumer businesses requires localised trading strategies, branding and marketing, customer service, payments, fulfillment, fraud detection, and more to work seamlessly. As you grow your business globally, entering new markets, the complexities of delivering each element of your DTC solution stack increase exponentially – presenting considerable execution risk and requiring incurring significant cost, time, and resource.