Désirée Bambynek

Désirée Bambynek is a highly experienced strategy professional currently serving as the Strategy Director at think brand play since April 2022, where responsibilities include directing strategy, research, and consulting in various brand-related areas. With a diverse background, Désirée has also held roles as a Writer for debambynek.substack.com and as an Advisor and Co-Founder at The Creative Insider. In a prior position as VP Director of Data-Driven Marketing & Engagement at SOLVE(D) | An IPG Health Company, Désirée contributed to marketing strategies in Germany. Previous experiences include serving as Director International Growth & Strategy at fischerAppelt, where leadership encompassed international agency growth and marketing operations, and as Director Digital & Strategy at Leo Burnett GmbH, overseeing the launch of a new FMCG brand. Désirée's expertise extends to consulting for various organizations, emphasizing digital strategy development, brand positioning, and enhancing client success across multiple industry sectors.