ThinkGen
Lisa Kietzer is a Senior Research Director at ThinkGen. With backgrounds in sociology and linguistics, they have conducted research in healthcare, mentored students, instructed undergraduates, and led editorial projects. Lisa has extensive experience in qualitative research, data analysis, and project coordination within academic and corporate settings.
ThinkGen
ThinkGen is a global marketing research and brand strategy consultancy dedicated to helping life science companies develop and commercialize life improving treatments and technologies by providing superior customer understanding. We build thought partnerships with our clients to ensure the research surfaces the insights and provides the direction to help them make strategic decisions confidently. We view customer insights through the lens of our combined years of both in-depth marketing research as well as pharmaceutical marketing experience to deliver actionable insights for you, our client. In short, we deliver outcomes worthy of admiration. ThinkGen is a proactive partner, using effective research methods, while helping to push projects forward.