Bianca Foti

Content Lead at Homewise

Bianca Foti has a diverse work experience in the field of communications and marketing. Bianca is the Founder and Consultant at Next Edition, a communications consultancy focused on helping companies strengthen their brand and culture through corporate messaging, positioning, and copywriting. Prior to that, they were the Content Lead at Homewise, where they led the development of engaging home buyer and mortgage-related content for digital channels. Bianca also worked as an Institutional Business Development Associate at AGF Investments Inc., where they supported the Institutional Sales team by reviewing and distributing deliverables, developing client portfolio review presentations, and conducting competitive analyses. Additionally, Bianca was a Marketing Communications Coordinator at World Financial Group (WFG), coordinating internal and external resources for marketing objectives. Bianca started their career at Invesco Canada as a Marketing Coordinator, where they executed tactics for marketing programs and events, built relationships across the organization, and researched campaign initiatives to gather insights.

Bianca Foti started their education in 2006 at St. Theresa of Lisieux C.H.S, where they completed their high school education. In 2009, they enrolled at Western University and graduated in 2013 with an Honors Specialization in Political Science. During their time at Western University, they also obtained a Writing Certificate. Following their undergraduate studies, Bianca attended Seneca College from 2013 to 2014, where they earned a Post-Graduate Certificate in Corporate Communications. Additionally, Bianca has obtained a Canadian Investment Funds Course (CIFC) certification from the IFSE Institute, although the specific year and month of obtaining it are not mentioned.

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Timeline

  • Content Lead

    January, 2019 - present