This Fan Girl
Sam Belt currently serves as Head of Strategy at Mother Design and as an Advisor at This Fan Girl. Experience includes a previous role as Director of Global Key Cities at Nike and mentorship at Youth Beyond Borders. Additional positions encompass Director of Strategy at Work & Co, Director of Experience at Wieden + Kennedy, and Strategy Lead at Work & Co. Sam Belt’s earlier career includes serving as Senior Global Strategy Lead for Nike at Huge and mentoring at the School of Communication Arts 2.0 and the English National Opera. Academic credentials include a Master of Arts in Publishing from London College of Communication, studies in IoT & Sustainability from The Mind Lab, and a Bachelor of Arts in English Literature from Leeds Beckett University.
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This Fan Girl
This Fan Girl is a creative agency born out of our award-winning platform and community. We're here to connect women with football and brands with the world's fastest-growing sports audience through creative, culture and community. We're proud to have actively shifted the dial on the visual representation of female fans, built a community of world wide fans, provided paid opportunities for women working in the games across multiple disciplines and even started our own football team. Now, we're looking ways to continue the growth of the game so everyone feels it's multiple benefits.