Michael Charleston is an experienced eCommerce professional with a track record of driving growth and optimizing online sales channels. As a Sr. eCommerce Product Manager at Nordic Naturals, Michael managed a direct-to-consumer site, successfully led a significant platform migration to a headless Shopify stack, and considerably increased subscriber numbers and site revenue within two years. Previous roles include Head of Ecommerce at Vejo, Inc., where strategic optimizations enhanced site speed and mobile conversion rates, and Head of Ecommerce Operations at Creator Ink, overseeing comprehensive eCommerce solutions and successful marketing campaigns. Michael's diverse background, from recruiting roles at companies like Loot Crate to quality control management at Exact Staff, is complemented by a solid educational foundation in History from UCLA.