Laura K. is an experienced product design manager and UX writing lead at Thrivent since January 2022, specializing in conversational product strategy and content strategy development. Prior roles include senior content strategist and UX manager at TD Ameritrade, where Laura contributed to major account conversions and chatbot improvements. Laura's freelance work spans a decade, providing content strategy for diverse clients, including Johnson & Johnson and Roche. With a background in content strategy leadership at The Philadelphia Inquirer and America’s Essential Hospitals, Laura has a proven track record in enhancing digital experiences and elevating brand communications. Laura holds a Bachelor of Arts in International Relations and Affairs from the University of Mary Washington.
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