CM

Cris Mullins

Digital Performance Manager

Cris Mullins is a seasoned professional with extensive experience in digital performance management, marketing technology, and data architecture. Currently serving as Digital Performance Manager at Thryv since August 2016, Cris previously held roles such as Engagement Marketing Manager at Dex Media and Senior Manager of Data Warehouse at CVS Health. Notable experience also includes leadership positions at Brierley+Partners, where responsibilities encompassed omni-channel communications and product management for a proprietary loyalty platform. Prior roles include significant contributions at JCPenney, LQ Management LLC, and La Quinta Inns, showcasing a strong background in customer data integration, CRM initiatives, and data warehouse development. Cris holds a Bachelor’s degree in Computer Science and Applied Statistics from St. Mary's University.

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