Lily Dai currently holds a position in Strategic Finance at Ticketmaster, starting in March 2024. Previously, Lily served as the Senior Director of Finance at Soft Services from January to November 2023, overseeing FP&A and Accounting for a direct-to-consumer and wholesale skincare brand. From January 2019 to December 2022, Lily was Director of FP&A at Bombas, where contributions included profitably scaling revenue. Earlier experience includes roles at SeatGeek, where Lily progressed from Senior Analyst to Senior Manager of FP&A, leading finance initiatives for the launch of a B2B division and collaborating on strategic initiatives. Lily began a finance career at Wells Fargo, serving as a Financial Analyst and participating in a credit training program. Educational qualifications include a BS in Business Administration with a focus on Accounting from the University of Southern California.