Sue Currie

Creative Director at Tidal Basin Group

Sue Currie is a creative director with over 20 years of multidisciplinary experience in marketing, advertising, and design. She is responsible for creating and managing the visual identity across all the brands, including Rising Phoenix Holdings Company, Adjusters International, and Tidal Basin. Her role is critical to creating compelling messaging and driving consistency throughout the business lines.

Sue works closely with Marketing and Communications, Proposals, Business Development, Business Units, Functional, and Operations, and leads a design team to deliver digital, print, and video assets to effectively promote the services to a wide range of audiences.

Sue has experience managing creative teams for corporations, advertising agencies, independent associations, and professional services firms. She has successfully supported B2B businesses in establishing and implementing new brand identities and strategic marketing plans. Sue holds a Bachelor of Fine Arts degree from the Rochester Institute of Technology.

Timeline

  • Creative Director

    Current role