WavenDean Fernandes

Brand Activation at TIG Brands

WavenDean Fernandes has a diverse and extensive work experience spanning various roles and industries. WavenDean most recently served as the Brand Activation Director at TIG Brands, where they assisted emerging natural food, beverage, personal care, and supplements brands in becoming nimble and capital-efficient. Prior to that, they were the Principal at Mana Brand Marketing, specializing in creating comprehensive visual brand expressions for clients. WavenDean also served as the Director of Brand Development at Perspective: Branding, where they were responsible for developing and implementing strategic marketing programs. Additionally, Fernandes has held leadership positions at Fitch, Liquid Agency, iXL (now Avenue A/Razorfish), Studio Archetype/Sapient, Landor Associates, and Apple Computer. These roles involved managing teams, business development, marketing, and client services in areas such as graphic design, branding, and technology.

WavenDean Fernandes has studied Business and Marketing at Colorado State University and Eastern Washington University. The exact start and end years of their education are not provided.

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Timeline

  • Brand Activation

    November, 2018 - present