Serena Ganasen

Serena Ganasen is an experienced FMCG professional with over 13 years in Key Account Management at Tiger Brands, where responsibilities include Trade Marketing and achieving sales and profitability targets. With a solid history in the industry, Serena has developed an in-depth understanding of retailer dynamics. Prior to this role, Serena worked in Field Services at Tiger Brands from January 1996 to January 2002.