Bradley Smith is a seasoned professional in business development and merchandising, currently serving as the Business Development Lead at TikTok since January 2024. Prior experience includes the role of Director of Merchandising & Partnerships at Belong Gaming Arenas, where Bradley successfully launched six gaming and esports community hubs across the US and secured significant partnerships with major gaming companies. Previously, at Target, Bradley was a Senior Buyer for Video Games, managing a substantial $400MM category and leading digital fulfillment initiatives, as well as serving in various roles that contributed to significant sales growth. Bradley's career began at IBM, where leadership in optimization and analytics led to cost savings and improved service delivery. Bradley holds a Bachelor of Science in Marketing & International Business from Santa Clara University.
This person is not in any teams
This person is not in any offices