Jorge Ruiz is the Head of Marketing Science at TikTok. He joined TikTok in December of 2019.
Most recently, Jorge was the Head of Agency Measurement at Facebook. He joined Facebook in 2013 as Global Ecosystem Measurement Manager, responsible for helping agencies develop, execute, and improve advertising effectiveness measurement solutions.
Previously, Jorge spent a decade at Ogilvy, ultimately serving as Partner, Director of Media Analytics.
Jorge earned his BA in International Affairs from American University in 1999 and his MS in Direct and Interactive Marketing from NYU in 2003.
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