Lingbi Zhu

Lingbi Zhu is a professional with a diverse background in creator partnerships and marketing within the digital and social media landscape. Currently serving as the Creator Agency Partnerships Manager for TikTok Shop and previously holding the position of Strategy & Operation Manager for PGC at TikTok from November 2023 to November 2024, Lingbi brings a strategic insight into creator operations, demonstrated through a prior role as Creator Operation Manager at Voilà For Creators, focused on enhancing creator earnings through social commerce and affiliate marketing. Additional experience includes working as an Influencer Marketing Specialist at J.ING and internships in global marketing and business development at WeChat and Tencent, respectively. Lingbi holds a Master's degree in Communication Management from the University of Southern California and a Bachelor's degree in Communication and Media Studies from Guangdong University of Foreign Studies.