Richard Garbett is a seasoned marketing professional with extensive experience in digital commerce and brand management. Currently serving as the Global Head of Brand Partnerships at TikTok since July 2024, Richard leverages a strong background from Unilever, where tenure spanned from August 2012 to July 2024. At Unilever, Richard held multiple strategic roles, including Head of Digital Commerce Strategy, Operations & Data, achieving over €10 billion in revenue growth and spearheading the creation of Digital Marketing, Media & Commerce Hubs through a $500 million investment. Additional achievements include transforming the Personal Care sector into the leading digital commerce category and driving significant growth for key brands such as Dove and Nexxus. Richard holds a 2:1 (Hons) degree in Marketing from both the University of Hertfordshire and the University of Connecticut.
July, 2024 - present
Managing Director & Global Alliance Director at CBRE Group
Director, Media & Technology Innovation at Northwestern University
Director, Advertising Sales & Brand Partnerships - Automotive & CPG (food / Bev) at Netflix
Vp, Programmatic Sales & Partnerships at NBCUniversal
CMO Startselect at Recharge Group
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