Sherfy Alvionita has a diverse work experience in the marketing and fashion industry. Sherfy started their career at LaSalle College - Jakarta as a Fashion Bloom Team member, where they were responsible for managing the music for fashion shows and presentations. Sherfy then completed a sales internship at Monstore, gaining skills in customer service and sales reporting.
Sherfy went on to found People of the Future (POF) and served as the Founder and Marketing Director. In this role, they developed and implemented marketing plans, managed budgets, conducted market research, and negotiated with media partners.
Sherfy later worked as a Marketing Executive at Goya Studio, a women's ready-to-wear brand, where they focused on ensuring the best quality and design for their products. Sherfy also had project-based roles at Shopee, where they planned and executed marketing campaigns and drove major marketing efforts, including notable projects such as the 8.8 Supermarket Sale and 11.11 Big Sale.
Sherfy then joined Marlan RTW as a Social Media & Content specialist, where they analyzed ad campaigns, scheduled social media posts, designed content, and monitored brand quality.
Currently, Sherfy is working at Time International as a Marketing Communications Executive, where they are responsible for various marketing and communication tasks. Sherfy previously completed the Retail Leadership Development Program (RLDP) at Time International, where they gained hands-on experience in digital marketing, e-commerce, key account management, content marketing, and people development.
Overall, Sherfy Alvionita has a strong background in marketing and fashion, with experience in various roles and responsibilities.
Sherfy Alvionita earned a Bachelor's degree in Fashion Merchandising from LaSalle College - Jakarta, where they studied from 2017 to 2020. Prior to that, they attended SMAK PENABUR Gading Serpong from 2014 to 2017 and completed their high school education with a focus on Natural Sciences. In addition to their formal education, Sherfy has obtained several certifications, including Email Marketing, Inbound, Social Media Marketing, Digital Marketing, and SEO, from institutions such as HubSpot Academy and Skill Academy by Ruangguru.
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