Erica Baj

Erica Baj has extensive experience in digital experience management and business process improvement. Currently, as Senior Manager of Digital Experience and VP Head of the Enterprise Content Management Unit at Tinext since June 2014, Erica contributes to end-to-end service delivery for ECM projects, encompassing consultancy, system design, development, integration, and ongoing support. Prior to Tinext, from September 2010 to May 2014, Erica served as Head of Business Processes at RSI - Radiotelevisione svizzera di lingua italiana, focusing on enhancing business processes through strategic actions approved by the Executive Board, along with roles in business process consultancy and analysis. Earlier experience includes leadership and consultancy positions at various organizations, including Tinext sa and Geb Net, and a foundational role at the European Commission's Joint Research Centre. Erica holds a degree from Università degli Studi dell'Insubria, completed in 2000.